News

Bending Spoons Shares Cool From Debut Highs in First Week as a Public Company

July 6, 2026

Public markets are still pricing in integration risk for Bending Spoons' roll-up model — the pullback from debut highs signals investors want more proof points before sustaining the initial pop.

ITVX Crosses 400 Million Monthly Streams for the First Time

July 6, 2026

ITVX hit its record month just as ITV agreed to sell the platform to Sky, underscoring how much streaming momentum is changing hands in that deal.

Netflix, Disney+ and Prime Video Formally Appeal France's Streaming Content Quotas

July 6, 2026

Global streamers are now willing to litigate directly against European content-quota rules rather than simply comply, raising the stakes for other markets weighing similar obligations.

ITV Studios Says It Won't Need a "Transformational Acquisition" After Sky Split

July 6, 2026

Splitting ITV's production arm from its broadcast and streaming business turns ITV Studios into a standalone content supplier that plans to grow through smaller, steady acquisitions rather than one big move.

CTV Ad Buyers Get Real Show-Level Performance Data for the First Time

July 6, 2026

Show-level attribution has long been the missing link in CTV measurement — as it becomes commercially viable, ad-supported VaaS platforms will face pressure to match this level of reporting in their own monetization stacks.

"The Bear" Season 5 Extends Disney's Streak of Sold-Out Ad Sponsorships

July 6, 2026

A single hit series can still anchor sold-out premium ad demand on a streaming platform, showing content quality remains a more reliable monetization lever than scale alone.

FIFA Splits Its World Cup Video Game Strategy Across Netflix, Roblox and Football Manager

July 6, 2026

Major rights holders are fragmenting game licensing across streaming, mobile and user-generated platforms instead of betting on one console title, a shift rights-management-minded VaaS customers should watch.

RTVE Partners With Professor Octopus AI Lab on Foundational Audiovisual AI Models

July 6, 2026

Public broadcasters are starting to build proprietary AI capability rather than license third-party tools, a shift from experimentation to infrastructure investment that raises the bar for smaller players relying on vendor AI features.

Live-Streaming Data Shows "Just Chatting" Content Now Beats Games for Watch Time

July 6, 2026

Creator-led, personality-driven content — not games or scripted programming — is now the primary demand driver in live streaming, a signal for any VaaS platform weighing creator or user-generated content integrations.

England's World Cup Win Delivers BBC's Biggest Live Audience of 2026

July 6, 2026

Major live sport keeps proving the single strongest lever for streaming engagement spikes, even for broadcasters without dedicated sports subscription tiers.