Market & Commercial Dynamics

Prime Video Claims 17 Million Monthly Ad-Supported Viewers in Germany as Programming Chief Exits

At a Berlin advertiser event, Prime Video Germany disclosed it now reaches more than 17 million monthly ad-supported viewers, presenting a 2026/27 slate anchored by LOL: Last One Laughing and a first Sat.1 co-production. The company also confirmed programming chief Philip Pratt has left, with no successor named.

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