Omdia: Global TV Shipments Grow 3.6% in Q2 as World Cup Lifts Western Europe 9.5%

Global TV shipments rose 3.6% year-on-year to 48.8 million units in Q2 2026, driven by FIFA World Cup demand and Prime Day timing, with Western Europe up 9.5% and North America up 4.7% while China fell 15.1%. Mini LED reached 13% of global shipments.