Ampere: Asia-Pacific Overtakes US and Europe in Streamer Scripted Commissions

For the first time, Asia-Pacific generated the largest share of first-run scripted orders from global streamers — 36% in H1 2026, with 70 commissions against North America’s 46 and Western Europe’s 44, led by Amazon’s multi-language push in India and Netflix in South Korea. The milestone confirms global content investment is rebalancing away from the US and Europe.